Environmentally Friendly Lingerie and Nightwear from IDentity Lingerie

A birds eye view photo of a black lace bralette from IDentity Lingerie

AD/PR Sample | Environmentally Friendly Lingerie and Nightwear from IDentity Lingerie [Updated for 2025]

I love a good lingerie set, especially if it’s both pretty and comfortable. I also have a huge soft spot for nightwear!

So, IDentity Lingerie fits the bill perfectly with their amazing range of items and they are environmentally friendly. It’s a win win.



Building Confidence

This year I have been actively focusing on boosting my self confidence. I’ve always had body image issues, and even more so when I look at myself in the mirror.

So, I’ve been putting in the work to change that mindset and one of the ways I’ve been helping myself step out of the comfort zone is changing how I view myself in lingerie.

I never used to enjoy wearing lingerie. I mean, I loved looking at pieces and lusting after them but I thought I couldn’t wear any of them because of my body.

But thankfully that’s changing and wearing beautiful pieces like the ones from IDentity Lingerie have helped me view my body in a whole new light. Now I use it to boost my confidence and help me feel like a bad B.

As well as working on my self confidence, I’ve tried to be more environmentally conscious when it comes to buying garments.

That’s why I was so excited to work with IDentity Lingerie because not only are they a small business from the UK, they are ditching fast fashion and doing their bit for our planet.



Close up photo of Jordanne wearing a white open shirt showing the Black Supportive Longline Lace Bralette Bra from IDentity Lingerie. Jordanne is wearing a size medium

Who are IDentity Lingerie?

IDentity Lingerie are a small family run business based in Lincolnshire, UK who specialise in handmade lingerie and nightwear.

Not only do they produce stunning lingerie and nightwear, they also create face masks and wrap dresses which are just *chefs kiss*.

All of their items are handmade and you can rest assured that they quality check their items before shipping them off to their new home.

As a family run business they take pride in their items, putting a lot of hard work and effort into each and every piece. You can be safe in the knowledge that any item you order will last longer and perform better over time. Oh, and you get a LIFETIME guarantee with every product.



Ethically Made

IDentity Lingerie believe in fair competitive wages, timeless designs and don’t participate in harmful mass production or child labour.

Knowing that the pieces you are wearing are all handmade by a team of highly skilledartisans who truly love what they are doing makes those items that bit more special.

There is no need to worry about fast fashion or exploited workers when you shop with them.

Be safe in the knowledge that you’re supporting a small business with big dreams who are both ethically and environmentally conscious.



Environmentally Friendly

With their on demand production it means that they can efficiently manage their stock levels and avoid over producing items that may end up being disposed of.

There are no overstocked items, no burning or unsold garments and there are no cheap or harmful materials used.

All the materials IDentity Lingerie uses are sustainable, meaning you don’t have to compromise when it comes to your garments.



Environmentally Friendly Nightwear

As someone who LOVES nightwear, probably more than regular clothes if I’m honest, I found the IDentity Lingerie nightwear section ticked all the boxes.

There is so many sets and items to choose from that will transform your nightwear.

At IDentity Lingerie they know the importance of high quality items that function with you, so their sexy nightwear for ladies is perfect for helping you feel like the absolute queen you are with no compromises.

With comfort and style, you’ll fall in love, I know I did.

Plus, they are environmentally friendly and their items range from size 6 UK all the way to size 24 UK.

So you can’t really go wrong can you?

Oh, and did I mention that you can get a CUSTOM size?! Like, how amazing is that? You can tell them your measurements and they can create a piece that’s completely unique TO YOU!



Sexy Pink Satin & Lace Long Dressing Gown

I was kindly given the chance to select a few items from their online store to try out for myself and one of those items was their stunning pink satin and lace long dressing gown which is gorgeous by the way.

It’s no secret that I love pink, it’s my signature colour so I couldn’t resist snapping up this stunning dressing gown. I was drawn to it straight away, the look, the style, the colour, the material.

Everything about it made me want to grab it through the screen and put it on as I walked down the stairs in slow motion with a fan blowing.

It really does give that boujie feel and oh my lord the QUALITY! I knew to expect high standards after getting to know more about the brand but I was just blown away by how much care and attention has gone into the garment.

They have used high quality silky satin and soft lace to create this stunning piece. The satin allows for air to flow through the fabric which will help to keep you cool on those hot days.

I went for the dressing gown in size medium/large and it fit’s great. There’s no tight squeeze and I feel free in it. There is no restriction in moving at all and I feel like a superstar wearing it.

10/10 recommend.

On the IDentity Lingerie website there are lots of different colours and designs to choose from, there is a gorgeous navy one that I have my eyes on.



Close up of Jordanne wearing the Sexy Pink Satin & Lace Long Dressing Gown and Black Supportive Longline Lace Bralette Bra from IDentity Lingerie

Environmentally Friendly Lingerie

With lingerie I like comfort. Sure, feeling sexy and like a boss is important when choosing pieces so that I can feel my best, but comfort is a must.

At IDentity Lingerie they are fusing the two together, sexy and comfort all at once so that you can get the support you deserve while feeling like a queen at the same time and not compromising on comfort.

Comfort revolution is here! Did you know that unlined bralettes is women’s No. 1 choice when shopping all lace soft cup bras especially for plus size and large chest?! It’s fair to say that lace bralettes with their cool designs are trending in fashion. Our ethically made stretch lace bralette sets provide great support for both petite and bigger bust women (DD, E, F, G or XXL).

– IDentity lingerie website

There is a great range of handmade lingerie garments on their website with a whole array of designs so you can find the perfect one for you.

Much like their nightwear, you can give them your measurements and have a custom made set just for your body to make sure it fits in all the right places.

It couldn’t be easier to find the right underwear for your needs.



Black Supportive Longline Lace Bralette Bra & Sexy Black Lace Strappy Panty

As well as choosing an item from their nightwear section I also chose a lingerie set. I decided to go with their black supportive longline lace bralette bra and matching black lace strappy panty.

When I first saw this sexy bralette I had hearts in my eyes and knew it had to be mine. Not only does it look comfy, it also looks stylish. In a classic black this wide underband bralette ticks all the boxes.

I’m a 34E in bras so I used their size guide to find my perfect fit which was size medium and it fits like a glove.

The bralette has a good stretch in it but retains its shape. I have worn this and washed it around 7/8 times now and it still looks good as new. There are no loose threads, nothing has come away and it’s done me proud. I honestly don’t even know how to put into words how much I love this bralette. When I was on my periods it was my go to for both comfort and support.



The Panty

As I opted for the black supportive longline bralette I decided to go with the matching panty to create a full set.

The pants are STUNNING as well, made from the same lace as the bralette and has a gorgeous back detail. It also matches the one on the back of the bralette.

It’s a lovely detail to pull them both together and have a cohesive look.

These are low rise fit, very comfortable to wear and stunning on! But as I’m still not comfortable with my c-section scar I opted for a flatlay photo instead to show them off.

The detailing on the panty is perfection and I honestly feel like a million bucks when I put them on.

A birds eye view photo of a black lace bralette from IDentity Lingerie with pink circles in the background and an IDentity Lingerie clothing tag visible

All in all I am very impressed with the IDentity Lingerie items that I was kindly gifted.

The fact that they are a small family run business that produces high quality items whilst also being ethical and environmentally friendly is spectacular.

Honestly cannot recommend their garments enough if you are looking to shop small and support the local economy and get high quality items at the same time.

Oh, and they also offer FREE 60 day returns and exchanges. So if you’re not completely satisfied they will help you get exactly what you’re looking for.


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19 Comments

  1. This brand is checking all the boxes! It’s beautiful, ethically made, has a lifetime guarantee, and eco-friendly?! I’m excited to check them out! I’m happy to hear they also have custom sizing as well! It’s so rare to find brands that guarantee their work and quality. Thanks for sharing!

  2. I love the dressing gown & that’s great to hear they pay their workers fair wages & they don’t overproduce their items. Also, that’s awesome they offer custom sizing!

  3. I haven’t heard of this brand before, but love that they are a small business and environmentally friendly. Love the pieces you chose as well, especially the nightgown/dressing gown…it looks beautiful on you!
    Thanks for sharing 🙂
    Aimsy xoxo

  4. This brand sounds amazing, i haven’t heard of it before but it checks every box for me! I love that their a small business and environmentally friendly. The pieces look beautiful and I love the ones you chose. Thank you so much for sharing lovely Xo

    Elle – ellegracedeveson.com

  5. They do look really lovely. Especially the pink nightgown. No wonder you feel so good wearing them. I love that they are a UK-based company and are environmentally friendly too, with no mass production 🙂 Beautiful photo’s too, you look lovely.

  6. These pieces look beautiful! I love the black set! I have to admit that even though I think about the sustainability and longevity of my wardrobe much more, underwear is definitely an area within that that I tend to overlook. And I’m very happy to hear you’ve been working on your confidence more to be able to enjoy pieces like this, they look incredible on x

  7. I’ve seen a lot about this brand but I didn’t know they were sustainable too 🙂 these items look gorgeous thank you for sharing x

  8. I love the pink gown – it looks amazing on you! Love a brand that is size-inclusive, environmentally friendly, ethical and handmade 😍

  9. I’ve never gone for a bralet because I didn’t think they had enough support so that’s very interesting to read. And how wonderful that everything is handmade and even custom made too! Such a lovely thing to find a British brand that’s environmentally sustainable and ticking all the boxes for looks, style, and comfort – fab review, Jordanne, and you look amazing xx

  10. It’s so exciting to discover new sustainable brands out there! These are absolutely beautiful! I love the bralet you chose and the dressing gown is so cute! You look fantastic in them too 😊

  11. I never really thought about environmentally friendly lingerie so this post was a really interesting read. It is beautiful. I am not very confident wearing this at the moment but when I am, I definitely would like to buy ethically and environmentally friendly. Thank you for sharing your experience Jordanne.

    Lauren

  12. Those pieces look amazing! And it’s great that there are more businesses like Identity Lingerie that are growing! I hope that more people support it–I certainly would if I could!

  13. The lingeries that you chose looks amazing! I rather spend a bit more money on small ethical businesses than going for the big fast fashion brand industry.

    Michelle

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